Camera Club

The project by CNMI was developed in collaboration with Triennale Milano, with the support of ITA – Italian Trade Agency, Ministero dello Sviluppo Economico and Confartigianato.

The milanese exhibition – curated by Giangi Giordano – was focused on video installation, some unpublished, produced by eight new Italian brands born in the last 5 years, with the addition of a new video shot by Francesco Petroni, in relation with different forms of expressions, like art, music, video and technology.

The eight brands involved in the exhibition were: Archivio, Danilo Paura, M1992, Magliano, Marco Rambaldi, Nono Leni, United Standard, Vitelli Maglieria Italiana.
Camera Club is a project which is aimed to promote the more contemporary face of Italy’s fashion, and devised to strengthen its interlinkages with other expressive means including art, design, music, and new technologies. The project has been conceived and developed by CNMI with Boiler.